Tuesday, January 07, 2014
By Kamal Swami
3 new vehicles from Honda by end of 2015
Japanese manufacturer Honda Motor Co plans to go full throttle in India by launching at least three new models by the end of next fiscal as it looks to ramp up sales in Asian markets. The first new model from the Honda stable to hit the roads on January 7 will be its highest selling sedan, City, with new diesel and petrol engines and a claim of higher fuel efficiency. This will be followed by a multi-purpose vehicle, Mobilio, and the next generation premium hatchback Jazz. All these models will also have Honda's newly developed diesel engine, which is already being used in Honda Amaze.
At a conference in Tokyo recently, Honda said that it has increased its focus on Asian markets and expects India and Indonesia to account for half of its total production. "We will be expanding the range of vehicles in India by launching at least three new models by the end of next fiscal year," Honda Motor India president and CEO Yoshiyuki Matsumoto said at Tokyo Motor Show.
Matsumoto, who is based out of India, is also executive vice-president at Thailand-based Asian Honda Motor Co Ltd. He expressed interest in developing a "made in India" car, which would be exported to neighboring countries. "I understand I am in India for developing a made-in-India car but before that we need to bring down our cost and ramp up our R&D," he said. The Indian market is dominated by small cars and several foreign manufacturers have shifted their attention towards this segment to boost their sales. One out of every three cars sold in the country is a small car.
Source: Economic Times