Wednesday, May 24, 2017
By Kamal Swami
Datsun Initiates “Datsun Care” Package to Commemorate its Three Years
It was almost three years back when “Datsun” the subsidiary of Japanese car maker Nissan Motors made its entrance in Indian car market. Although the first products Datsun Go and Datsun Go+ launched by the car maker did not succeed in luring the buyers according to the expectations and the fortune of company changed with launch of redi-Go last year and with that the car maker started getting noticed in India. Now to celebrate three years of its existence in Indian car market, the Japanese company has initiated a new service package plan named as Datsun CARE to benefit the upcoming buyers of redi-Go across the country. The first customer to avail this package was the Olympic medalist Sakshi Malik, the brand ambassador of redi-Go Sport version.
Customers availing the Datsun CARE packages will enjoy 10% of savings on regular and general repairs. Along with this the customers will be offered FREE value added services costing to Rs. 5,000. Other benefits include 100% coverage of parts, 24x7 road side assistance. The packages not only includes regular services, labor charges and taxes, cost of spare parts along with other benefits including replacement of clutch and brake components and wiper blades once a year, wheel alignment and balancing, exterior wash and interior cleaning and extended warranty along with road side assistance. Along with this standard plan, there are three more plans offered under the package, these are referred as below:
- 3 years/30,000 kms - INR 15,500
- 4 years/40,000 kms - INR 21,500
- 5 years/50,000 kms - INR 32,000
Addressing the launch event of Datsun CARE package Mr. Sanjeev Aggarwal, Vice President, After Sales, Nissan Motor India Pvt. Ltd. said, “Datsun CARE is an all-inclusive package that offer peace of mind and make it a joy to own and drive the redi-GO, while making it even more compelling and attractive proposition.”
The same comments were shared by Mr. Jerome Saigot, Vice President, Datsun India said “The introduction of Datsun CARE is our endeavour to strengthen our relationship with redi-Go customers across India. Datsun CARE aims to provide complete peace of mind and a hassle free ownership experience. We are delighted that Datsun redi-GO’s success has steadily boosted brand awareness and we expect it will continue to drive sales and the brand’s popularity in 2017”.