Monday, December 03, 2012
By Shilpa Chopra
Hyundai Live Brilliant ‘moments of brilliance’ contest launched
Hyundai India has commenced the second phase of its Live Brilliant promotion and triggered ‘Moments of Brilliance’ campaign. This one also has the same theme as before, which is to bring in brilliance and happiness in their consumer’s lives. The firm is putting its best foot forward and promoting the campaign via digital media. With the support of Hyundai’s communication firm, called Innocean Worldwide, the company has designed a mobile phone app. Interesting isn’t it? All you need to do is to download the app on you mobile phone and this will assist the user to scan the messages from the dealer posters, outdoor ads and media print. After this the contest will proceed further. Via this new app, the challengers must share their own ‘Moment of Brilliance’ in the form of images taken from their camera phones or even from their phone galleries.
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