Thursday, October 09, 2014
By Jitendra Singh
Hyundai Santa Fe Viral Campaign crosses over 2 Million Views in 7 days
Hyundai Motor India, the country’s largest exporter and the second-largest car manufacturer, launched its unique viral campaign of the Hyundai Santa Fe #Alienscaptured on October 01, 2014. The campaign designed to showcase the power of Santa Fe has generated over 2 million views on YouTube within a week of the launch. The Santa Fe viral campaign has been woven around an innovative plot where the class-leading power of Santa Fe overpowers the alien superpower. The campaign has resulted in developing high consumer affinity with the Hyundai Santa Fe and created a buzz in the digital medium, trending and becoming the most watched YouTube viral film in the Hyundai portfolio in India.
The advanced 3rd generation CRDi diesel is Hyundai’s ‘R’ series engine which delivers 197PS@3,800rpm of maximum power and an impressive torque of 42.9kgm@1800-2500 rpm (MT) and 44.5kgm@1800-2500 rpm (AT) with high mileage of 14.74 kmpl (MT-ARAI certified) and 13.01kmpl (AT-ARAI certified).
Watch Hyundai Santa Fe #Alienscaptured video