Thursday, September 04, 2014
By Kamal Swami
Limited edition of Toyota Innova 2014 launched
With an objective to enhance the fun and joy of festival season, Toyota Kirloskar Motors Pvt Ltd, the Indian arm of Japanese car maker Toyota Motors has launched the limited edition of Toyota Innova in Indian car market with staring price of Rs. 12.90 lakh (ex-showroom price). The limited edition has been offered in Mica Metalic color and according to sources of company only 1500 units of limited edition will be sold in Indian car market during the festive month of November. The limited edition has been launched in passionate Bronze Mica Metallic color and has been in introduced in GX variant with seating option of seven and eight seater.
The limited edition bestows some additional features adorned on the exteriors and interiors of the MPV which results in giving this MPV not only a new appearance but also differentiates it from the regular version. On the exteriors it receives chrome lined headlamps and rear lights followed by new body graphics followed by badge of limited edition. Inside the cabin the limited edition embellishes dual colored fabric seats, the door trims also receive the same dual tone color treatment as offered on seats. Apart from these attractive features the car maker has also offered a touchscreen infotainment system which supports connectivity with Aux-in, Bluetooth, CD, DVD and USB.
Addressing the launch event of limited edition Mr. N. Raja, Senior, Vice President and Director (Sales & Marketing), Toyota Kirloskar Motor Pvt Ltd said, the Innova has been one of the established products of their portfolio which has dominated and set a benchmark in MPV segment in Indian car market. Moving ahead he said that as an impact of its powerful performance Innova has succeeded in staying at top position in terms of quality since its launch. Mr. Raja also added that company is regularly working on upgrading the features of MPV to make it suitable to meet the requirements of current generation drivers.
Click here to read about the features offered in regular version of Toyota Innova.