Tuesday, February 05, 2013
By Anil Jangid
Mahindra E2O launch after the Union Budget on Feb 28
It was first the National Electric mobility Mission 2020 that deterred Mahindra Reva E20 launch and now Budget 2013 is lingering launch of this electric car. It is believed that Mahindra is waiting for the government to announce the budget provisions regarding the subsidies on electric cars in India and post that the company will be able to decide the price of the car and launch it. This is believed to keep the price of the car intact for the initial months as if the company announces it now, it could have to revise it commensurate with the budgetary provisions. Meanwhile, the green car is ready to be launched and waiting a green signal. Expected to have a price tag of Rs 3.5 lakh to 4 lakh, the first Indian electric car is ready to rock during its second spell in the country.
Experts believe that whatever be the price of the car, this car is going to be a hit this time as petrol prices are already up and the government mulls over differential pricing of diesel as well as a phased manner price rise in the coming months. Sensing the present scenario, electric cars will be the best alternative for those who need to commute daily and need a car that will highly cut down their per kilometer run charges. In addition to this, the car will be liberating them from the fear that petrol price will soon reach Rs 100 per litre mark and diesel price will climb to Rs 75 per litre mark.
With practically no rival on ground, it will be the sole player in the segment and is highly hoped to crusade alone for long until some car maker could take inspiration from Mahindra E2O’s success. Meanwhile, Mahindra Verito compact version is also in the final phase of its launch and it will also see the daylight sometime in the coming months.