Tuesday, February 19, 2013
By Manoj Kumawat
Mahindra SUVs took on the 100th edition of Mahindra Great Escape
Sand, Dust, occasional mud and rock is what the 100th Mahindra Great Escape event was all about. But one thing was sure that Mahindra SUVs including Mahindra Thar, Mahindra Scorpio and the sensational Mahindra XUV 500 won all the terrains with much ease. It was one of a kind spectacle to see the Mahindra SUVs road in dust and emerge as a sure winner leaving behind trail of dust and sand. The event has concluded recently at Manvar in Jodhpur. As many as over 65 such fully feature loaded SUVs took part in the event that only some chosen few including some Bollywood big wigs could watch and appreciate.
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Up and down the sand dunes, the SUVs looked like some beats finding their way out of the intense sand in the core of Rajasthan desert. In all, it was a must see event for auto enthusiasts and SUV-in-action lovers. The Mahindra Adventure teams decided the route and all the select participants took the journey with Mahindra service and repair team always on the lookout to keep the journey going on. At the occasion, great musician Louis Banks that performed and posed a mix of love for adrenaline during the day and a love for aesthetics in the evening. The participants also enjoy typical Rajasthani feast.
Mahindra chief Pawan Goenka also addressed the gathering and said that the company is highly elated to host the event and he also praised Rajasthan as an off roading paradise. He also highlighted the off-roading capabilities of Mahindra cars and the way the cars have performed during the event. In fact, in the true sense, Mahindra has transformed the Indian SUV segment with lots of cars and the most prominent is the recent launch of XUV 500 that has literally force people to drop ideas of costly SUVs such as Ford Endeavour and Chevrolet Captiva.
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