Wednesday, May 14, 2014
By Kamal Swami
MSIL announces lucrative schemes to fascinate buyers
Going through the recent decline in sales during last month, country’s leading car manufacturing company Maruti Suzuki India Limited is adopting various marketing strategies to attract customers towards it. To achieve this objective company has announced different interesting schemes to buyers which will compel them to buy company’s product. It is reported that company has announced Scratch Card Scheme on its selected models where in customers will be given a chance to scratch the card and win gold coins, receive interesting gifts followed by huge discount on those models.
To begin with company is offering huge discount of Rs 45,000 on purchase of Ritz hatchback followed by same discount of Rs 45,000 on its highest selling hatchback Alto 800 along with free warranty of three years. With this company has also offered discount of Rs. 48,000 and four years free warranty on its oldest hatchback WagonR.
Apart from this company is also offering discount of Rs. 50,000 on its Ertiga MPV which impinges spacious cabin, side blinkers on ORVMs, air conditioner control for second row passengers, built in fog lamps. The MPV is offered in both petrol and diesel variants delivering fuel efficient performance of 16.0 kmpl and 20.7 kmpl respectively.