Friday, March 02, 2012
By Manoj Kumawat
New Mahindra Xylo and XUV 500 boost Mahindra Feb sales
Crown the recently arrived new Mahindra Xylo or Mahindra XUV 500 or both indeed for the immense success of Mahindra in February. As per the official release, Mahindra has registered a 29.09 percent increase in sales in February this year compared to the same period last year. In total, Mahindra sold 43087 units of vehicles in February. Compared to last year when it sold only 33,378 units in February, the SUV maker has registered increase following the launch of a new version of Xylo MPV and the Cheetah inspired SUV Mahindra XUV 500 that has also done well and is sold out for the next three months.
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However, only time will tell whether Mahindra will be able to maintain this growth in the coming months as the tax on diesel cars looms large and since 99 percent of Mahindra revenue comes from diesel cars it will be among the most affected car makers in India. Meanwhile, M&M Chief Executive (Automotive Division) Pravin Shah has expressed his delight over the performance of Mahindra cars in India and has crowned the XUV 500 for this success.
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In the domestic market with a sale of 40,461 units Mahindra clicked 26.57 percent increase over the same period last year. Mahindra passenger cars including Mahindra Scorpio, the rural rugged people mover SUV Mahindra Bolero and the sole sedan Mahindra Verito along with star performers XUV 500 and Xylo registered a total sale of 20573 units in February. Mahindra three wheeler sales however witnessed a decline of 10.72 percent compared to the same month last year. Significantly, Mahindra exports have galloped to 2626 units and witnessed a rise of 86.11 percent over February last year and this is a good sign for the homegrown SUV maker as this will help Mahindra broaden its base and strengthen the Indian economy through exports.