Tata Safari Storme price should be placed very carefully
Pros : Powerful engine, good features, good appearance
Cons : Expected high price
I am a car lover and keep looking for new cars; I do not keep cars for a long time since I am fond of buying new cars. I sell my old cars and buy new cars, this Diwali I am thinking to buy a new car. I follow your website quite regularly and I got to know that Tata might finally launch the new avatar of its rugged SUV Tata Safari Storme in India in the month of September. I have seen a lot of images of the SUV, it was also showcased at the 2012 Indian Auto Expo held in Delhi earlier this year in the month of January in New Delhi.
The looks of the SUV are impressive, and the 2.2 litre DiCOR diesel motor is also a powerful engine that is currently doing duty in Tata Aria crossover. Features wise too the SUV is going to be equipped with an array of new features that will help the rugged vehicle to up its luxury quotient. What I doubt is the expected high price of the SUV; also the old model is likely to be o sale simultaneously along with the new model. Also in this segment there are other good options like Mahindra XUV 500 which have been doing quite well therefore I think that the company (Tata Motors) should price Tata Safari Storme competitively in order to fetch good sales since it has got a very tough rival in the form of Mahindra XUV 500.
Also Safari is launching a little late, there are many other options available in the market by now and many more are coming at the same time, therefore people might get attracted to the other lucrative options which are priced at a comparatively lower price and proffer same space at a low price.