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The names of Maruti Suzuki Arena and Maruti Suzuki Nexa are not new to car aspirants in the Indian car market. The country’s leading car-making company sells its cars through both these dealerships across the country. Despite this, people often get confused between both these networks. This sometimes creates a question mark in front of the Indo-Japanese carmaker regarding its dominating presence in the Indian car market. 

 

 

On comparing both these networks, one thing which comes in the first instance is that both of them sell different segments of cars. Arena network sells models like Dzire, WagonR, Alto, Swift, Ertiga and S-Presso. This network is committed to selling cars to customers who prefer reliable and affordable cars without any compromise on quality. This showroom offers a customer-friendly atmosphere to Maruti car owners and is developed with contemporary interiors.

 

Moving to the Nexa outlets, they sell vehicles with premium qualities like Ciaz, S-Cross, Ignis, Baleno, Invicto and the recently launched Jimny. These outlets have luxurious interiors and offer a premium buying experience to customers. These outlets target customers looking for elegance and advanced features. 

 

It would be interesting to know that selling vehicles through different networks is a common practice adopted by International carmakers across the world. The main objective behind this strategy is to offer better, improved and personalized experiences to customers.